Baseline StudioSystems is the world’s preeminent provider of film and television information. Baseline’s flagship product is The Studio System, a subscription database of premium film and television information. Combining real-time information updates with a sophisticated user interface, The Studio System is the industry’s most powerful and reliable informational tool. Baseline also syndicates its data to several leading information outlets including Yahoo!, E! Online, and Bloomberg Media; and Baseline Research and Screenline GmbH serve the specialized information and research needs of financial institutions, content owners, producers and distributors the world over. Based in Santa Monica, the company ’s customer base includes every major studio, broadcast network, representation firm and media outlet in North America. Baseline is a part of The New York Times Company.

	Rafi Gordon, President:
		Rafi joined the company as President in early 2002 when Baseline merged with FilmTracker. Prior to joining FilmTracker in 2000, Mr. Gordon built his career in finance through founding Global Convergence Capital, a private equity/venture capital boutique, and as an investment banker with Credit Suisse First Boston, specializing in domestic and international corporate finance, mergers & acquisitions, and private equity transactions in the Entertainment, Media, Telecommunications, Aerospace/Defense and Technology sectors.

	Alex Amin, Executive Vice President
		Alex joined the company as Executive Vice President in early 2002 when Baseline merged with FilmTracker. Prior to launching FilmTracker, Mr. Amin co-founded Fountainhead Media Services, a web development and design firm catering to entertainment clients. Mr. Amin established his career in the entertainment industry at Miramax Films, Twentieth Century Fox-based Davis Entertainment's feature film group and MGM-based Trilogy Entertainment Group where he managed a creative department that produced 5 television series and over 200 hours of programming.

	Yash Dhillon , Vice President of Operations
		Yash joined the company as Director of Operations in early 2002 when Baseline merged with FilmTracker. Prior to joining FilmTracker in 2000, Mr. Dhillon built his career in film and television development and production, working for such companies as Sweet Pea Entertainment and Trilogy Entertainment Group at MGM Studios. His introduction to the entertainment industry dates back 10 years, when in 1992 he worked in the Merchandising and Licensing Department at Universal Pictures. Following that, he worked for Prudential Preferred Financial Services as a financial analyst.

	Frank Fabbrocino, Chief Technology Officer
		Frank joined the company in early 2005, bringing with him over 8 years of experience leading technology teams at entertainment industry related companies, and over 14 years of professional technology development experience. Prior to joining Baseline StudioSystems, Frank was Senior Director of Software Development at Napster, where he lead the team building a legal version of the online digital music service using cutting-edge Digital Rights Management technologies, exclusive and unprecedented integration with portable devices, and the company's first forays into the international market. Frank holds a Bachelor of Science degree from USC and a Master of Science degree from UCLA, both in Engineering.

	Ryan Williams, Director of Marketing & Creative
		Ryan joined the company in 2002. Before joining Baseline StudioSystems, Mr. Williams worked as a development executive for both Sean Connery's Fountainbridge Films and Trilogy Entertainment Group. At each company he helped package feature films, tracked up-and-coming creative talent, and developed screenplays and adaptations for various studios. Ryan got his start as an assistant at the William Morris Agency in the motion picture literary group.

	Jacqueline Joyce, Editor-in-Chief:
		A former editor in Baseline's New York office, Jacqueline moved to Los Angeles in 2002 to oversee the editorial department of Baseline StudioSystems. Prior to joining Baseline in 1997, Ms. Joyce worked in commercial/video/film production and as a freelance entertainment journalist while attending New York University as a Ph.D candidate in Cinema Studies. She holds a Masters degree in Television and Film from Emerson College in Boston, Massachusetts.